10 years as a startup CMO
10 years of business growth
Fintech and e-commerce expert
Global experience
Client behaviour marketing that converts
I help startups turn customer behaviour into growth
Most marketing talks at people
I decode what actually drives them
I combine behavioural science, performance data, and bold creative to build strategy and messaging that work
20 years of proven track record in marketing
Social Discovery Group
What I do
Whether you're building from scratch or scaling up, I’ll help you:
Find your true positioning
→ Nail what makes you different - not just better
Understand your audience’s real motivations
→ Not just what they say, but what they do (and why)
Fix conversion leaks
→ Turn scrolls, clicks, and drop-offs into sharp, insight-driven changes
Create messaging that performs
→ Speak the emotional language that earns trust and action
Education, certifications and awards
Alliance Manchester Business School
Norwegian Business School
Google Certified
The Oscars equivalent in advertising
Winner
International festival of marketing effectiveness
Winner
My approach
Data meets psychology
I use tools like GA4, Hotjar, ad platforms, and AI to track real user behaviour
Then I map out emotional friction, trust gaps, and buying signals most marketers miss
Fast strategy, not slow decks
No fluff. No 70-slide presentations. Just sharp insights and actionable direction
Strategy from behaviour
Forget brainstorms and assumptions — I build strategy by reverse-engineering what your users actually do
If they’re not clicking, converting, or caring — we find out why and fix it, fast
Contact Oleg
Ready to share your challenges? Please leave your details and I will get back to you today
